The Digital Experience Group (DXG) offers UX Design, Web Development, App Development, Web Design, and other digital innovation in support of Research at UConn. Primarily staffed by student designers, developers, and writers, the DXG also strives to serve as a source of experiential learning, utilizing industry-leading approaches to UX, agile software development, and product design.

In addition to providing services to PIs and other research centers at UConn, the DXG contains the specialized Squared Labs team, which provides web development and digital services in support of the University's research infrastructure.